Meet Our Support Team

The Aussie Pooch Mobile family is a diverse group of people with a common love for dogs.

We have put together a talented support team who are dedicated to helping others in the system achieve their own business growth and success.

Paul Walters - Managing Director

After a 20 year career in the sporting and fitness industry, Paul and his wife Megan, first commenced as Aussie Pooch Mobile Franchisees in 2008.

In 2015, Paul moved into the role of General Manager and later taking on the role as Managing Director in 2020.

"What I love about Aussie Pooch Mobile is the culture within the business, it makes what can be a challenging role, both fun & rewarding.

Paul's vision for Aussie Pooch Mobile is to continue to build our reputation as the premier dog wash and care company with a key focus on maintaining Operator profitability & building a strong supportive team.

Tracy Sullivan - Marketing & Systems Support

Tracy has been with Aussie Pooch Mobile since 2002.

Originally starting as an Admin Assistant she has grown with the company and worn many hats over the years.

Currently Tracy overseas all document control and marketing processes and is an integral part of our team.

"I enjoy the culture at Aussie Pooch Mobile and it's important to me to be a part of a system that encourages personal growth both inside and outside of the workplace".

Elizabeth Keeley - Operator Support Officer

Liz joined as a franchisee in 2007, after spending many years in hotel administration.

10 years down the track she went on to purchase all available territories in the Townsville area and is now a multi-unit franchisee. In 2021, Liz accepted a role in our Head Office.

"After many years as a Franchisee, I am enjoying the opportunity to help and support other operators in our system".

Liz was awarded the APM Multi-unit Franchisee of the Year in 2021 and has been recognised for her contribution to the Franchising Industry with being awarded 2021 Multi-unit Franchisee for Qld/NT by the Franchise Council of Australia.

Katrina Litherland - Operations Manager

Katrina has been with the company on and off for over 23 years.

initially as Support Office Personnel, Katrina has worked her way through many roles including Office Manager, Franchise Area Development Manager and most recently as Operations Manager.

"The company, its franchisee's and the customers all have the same values as I do, respect, integrity and devotion. Working for Aussie Pooch Mobile has helped mould me into the person I am today and I am grateful to have been able to grow with company both personally and professionally"

Brooke McNamara - Social Media & Promotions

Brooke has been with Aussie Pooch Mobile for the past 3 years working in the marketing department.

Being the daughter of Chris Taylor (founder of APM), Brooke has a vast knowledge of the Aussie Pooch Mobile franchise system and more importantly a very clear understanding of the brands vision.

"What I love about working for Aussie Pooch Mobile is that my work revolves around the care of Dogs & Puppies. One of my own personal true loves!"

Ellen O'Halloran - Finance Officer

Ellen has a strong background in account's and bookkeeping gained from her previous roles in the transport industry. She is now dedicated to Aussie Pooch Mobile and has become an integral and supportive part of our team.

"Your professional, personal and creative life are all intertwined. It's important that you spend your days doing what you love with the people you love".

Felicity "Flick" Parton - Support Office

Felicity is likely the first person you will meet and she brings a warmth into our office with her welcoming smile. A varied role, Flick enjoys the challenge of supporting the franchisee's & their managers while ensuring the office runs like clockwork.

"It's a privilege to be able to assist our operators in reaching their milestones and achieving their goals".

Joanne & Mark Goodwin - Support Manager South Australia

Joanne together with her husband Mark are the Support Managers for the South Australian Region.

Together Joanne & Mark help support a team of 15 operators which include their three children, all of whom work their own dog wash and grooming trailers.

"Its a family affair for us and we really love what we do"

Joanne started in 2011, their daughter joined the team less than a year after. 12 months later Mark joined in the fun, quickly followed by their youngest daughter and finally their son.

Joanne & Mark have been recognised for their combined and individual success over the years with numerous awards such as Multi Unit Franchisee Winner 2018, Representative of the year 2012, Franchise of the Year (under 12 months) 2013, Franchise of the Year 2015 & 2016, Most dogs washed SA 2016, Customer service awards 2017, Most dogs washed SA 2017 & Manager of the Year for 2017.

"We love to make the dogs feel special and pampered, we love it when the fur parents see their pooch coming back from the trailer, to see how happy they are is a wonderful feeling".

franchise success stories awards

Emily Slevin - WA Regional Master Franchisee

Emily has been a franchisee with Aussie Pooch Mobile since 2010. She has successfully built, split and sold 3 territories over the last 3 years while starting a family at the same time.

"I love sharing my love and passion for dogs with other Franchisees and supporting them to reach their goals to where the want their business to be".

A multi award winner, APM National Franchisee 2014, APM Marketing Award winner 2015 & 2017 and Franchise Council of Australia - Western Australia 2018 Franchise Woman of the Year.

Emily purchased the Regional Master Franchise Western Australia in Jan 2018 and was joined by her husband Damian. Together they hope to help others create the same success they have enjoyed.

Debra Bromley - Master Franchisee Central Coast region NSW.

Starting as a Representative in 1998 in Western Sydney. Deb flourished in her new career and bought her first Franchise in 1999. Over the following 19 years she purchased additional territories, put on multiple trailers and split and sold her franchise a number of times.
Chasing a Sea-change, Deb and her family relocated to the Central Coast in 2017. She continued her journey of success with the purchase of two new franchise territories and in 2021 went on to purchase the Central Coast Master Franchise.

"I've always loved the support network and the feeling of being part of an extended family that Aussie Pooch Mobile provides. Using my own wealth of experience, I enjoy mentoring others to achieve their own business success".

National Franchisee of the Year not once, but twice, Regional Franchisee of the Year, Franchisee of the Year under 12 months and Multi-unit Franchisee of the Year, Deb has been recognised many times over for her contribution to building the strong Aussie Pooch Mobile Brand.